Hey business owners, strap in because 2024 is looking like a wild ride on the good ship SEO.
We’re not just talking about the typical algorithm updates that keep us on our toes.
We’re talking about beyond Google shifts that could revolutionize how we approach search engine optimization.
Voice Search: The New Front Runner
Voice technology is getting slicker by the day, and it’s clear that voice search is going to dominate the SEO landscape in 2024.
Picture this: people are walking around, talking to their devices, asking for:
The closest coffee shop,
The best plumber in town,
Trusted Conservatory roof service,
Optimizing for voice search means focusing on natural language and getting those featured snippets locked down.
Because let’s face it – nobody wants to listen to their phone recite a whole webpage.
AI’s Growing Influence
It’s not just voice search, though. Artificial intelligence (AI) is on the brink of becoming the SEO’s best friend.
AI algorithms can analyze data faster than any human, providing insights that can skyrocket a website’s relevance for targeted search queries.
Let’s think about hyper-personalization, content that adapts in real time to the user’s behavior. If that doesn’t scream future, I don’t know what does.
Visual Searches Are Catching Eyes
And let’s not forget about visual search. With platforms like Pinterest ramping up their visual search tech, it’s time to get those images optimized.
So for all you businesses out there, high-quality, tagged images could become as vital as a finely-tuned keyword strategy.
Mobile’s Unstoppable March
The march of the mobile-first index continues to, well, march.
In 2024, mobile optimization won’t just be a recommendation but a necessity.
From speed to user experience, if your site feels like wading through molasses on a smartphone, you will lose rank faster than you can say “Is my site mobile-friendly?”
EAT-ing Your Way To The Top
Expertise, Authoritativeness, and Trustworthiness (EAT) are going to become even more instrumental in 2024 SEO. Google’s been harping on about EAT for years, but now it’s looking to double down on content quality. So, you know what that means:
No more cutting corners, folks.
It’s time to become an expert in your niche!
Local SEO: Local is Vocal
Last, but by no means least, the local SEO. It’s not just dad-and-pop shops that need to get their local game on point.
Even the big players need to think about local intent because searchers are all about finding things ‘near me,’ and guess what, they want answers fast.
The key takeaway?
If you’re not already on board with these trends, it’s time to get in the SEO boat to shine your business in 2024, and don’t forget you have to focus on your user experience not on Google bots.
Because Triodix knows how to handle them. So you can just focus on your business – Drop your line to book a Free SEO Consultation.
